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luxury skin clinic

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Skin Ritual Co.

services: website copy

Skin Ritual Co., founded by Jessica Falvy, is a luxury skin clinic based in the Marina District of San Francisco, California, specializing in skincare, lashes, and brows. The clinic is dedicated to enhancing natural beauty and promoting self-care in a positive and supportive environment.  

Skin Ritual Co.’s Brand Persona is Skincare BFF

what do they sound like...

the project

When Jessica Falvy opened her skin clinic in San Francisco in 2022, she needed a website, email marketing, lead magnet, and product descriptions that would match her vision for her new brand. 

It was important that she had a website that would capture the elevated, luxurious, peaceful vibes that she wanted to create in her clinic. Like a dash of Beverly Hills in SF, minus the hoity-toity-ness. 

When creating her brand voice and planning out her messaging strategy, I made sure to create space for an uplifting message that empowered the reader while using descriptive language that would make the reader envision relaxing in the spa and enjoying a refreshing facial. 

I also made sure to highlight how Jessica is an advocate for her clients’ continued skin health, along with her expertise and dedication to only using high-quality clinical products.


brand vibes

luxurious

that girl energy

feminine

empowering

down-to-earth

- hilary jean, brand photographer

"She's 100% worth it!"

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a match made in heaven

I was going through a rebrand and my timeline kept getting delayed because I would procrastinate writing the copy. I was moving away from low ticket offers to high ticket sales and I needed a website that matched the experience I would be providing. I felt really overwhelmed anytime I'd sit down to try and find the words for my new services, so I decided I'd save more time and money by outsourcing it to an expert and someone that actually enjoyed doing it.


I chose to work with Marissa because her about me page and the copy on her own site is killer, she's passionate about what she does, and she really took the time to listen to my needs. I felt like I was rambling all over the place on our phone calls, but she was patient with me and had a magical way of breaking that down into tangible copy that sells. Not only that, but she's very professional and provides a great client experience, so I always knew what was happening and when I'd receive deliverables.

Since working with Marissa, I have been able to achieve my goals of booking countless photography clients at high ticket prices. The new website helps potential clients understand my process and the experience I'm providing and the copy makes it so much easier for them to understand why they need to book a discovery call with me.

If you're on the fence, don't be. She's 100% worth the investment.






I need these results!

"I chose to work with Marissa because her about me page and the copy on her own site is killer, she's passionate about what she does, and she really took the time to listen to my needs. I felt like I was rambling all over the place on our phone calls, but she was patient with me and had a magical way of breaking that down into tangible copy that sells. Not only that, but she's very professional and provides a great client experience, so I always knew what was happening and when I'd receive deliverables.

Since working with Marissa, I have been able to achieve my goals of booking countless photography clients at high ticket prices. The new website helps potential clients understand my process and the experience I'm providing and the copy makes it so much easier for them to understand why they need to book a discovery call with me.

If you're on the fence, don't be. She's 100% worth the investment.”






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